Created concepts for campaigns and products to bring an energized look and feel to Twisted Tea. These concepts would offer a fresh take on a heritage brand to better connect to Millenial and Gen Z consumers.
![](https://format.creatorcdn.com/1cad35a7-40a2-430c-a660-e770fe10efe0/0/0/0/0,0,1838,2438,900,2438/0-0-0/9cc782e2-2d0c-4fc1-9367-b44bc0209c6b/1/1/TWT_POS_EXPLORE_NC_07272020_Madison+copy.jpg?fjkss=exp=2037569831~hmac=87291a96b41f5532fc78bcd2546651d6a14813bee714b06b21bd6fe6249807f6)
![](https://format.creatorcdn.com/1cad35a7-40a2-430c-a660-e770fe10efe0/0/0/0/0,0,1838,2438,900,2438/0-0-0/ab35d460-6bae-409a-83c4-c386f4f6bfca/1/1/TWT_POS_EXPLORE_NC_07272020-04.jpg?fjkss=exp=2037569831~hmac=87291a96b41f5532fc78bcd2546651d6a14813bee714b06b21bd6fe6249807f6)
![](https://format.creatorcdn.com/1cad35a7-40a2-430c-a660-e770fe10efe0/0/0/0/0,0,1838,2438,900,2438/0-0-0/a7e9c6c1-eb18-4427-8294-78f9cbe64ef7/1/1/TWT_POS_EXPLORE_NC_07272020-02.jpg?fjkss=exp=2037569831~hmac=87291a96b41f5532fc78bcd2546651d6a14813bee714b06b21bd6fe6249807f6)
![](https://format.creatorcdn.com/1cad35a7-40a2-430c-a660-e770fe10efe0/0/0/0/0,0,1838,2438,900,2438/0-0-0/71fc0ff9-c589-466f-a28c-dbc70eb45ae0/1/1/TWT_POS_EXPLORE_NC_07272020-07.jpg?fjkss=exp=2037569831~hmac=87291a96b41f5532fc78bcd2546651d6a14813bee714b06b21bd6fe6249807f6)
![](https://format.creatorcdn.com/1cad35a7-40a2-430c-a660-e770fe10efe0/0/0/0/0,0,1839,2438,900,2438/0-0-0/b8d7946e-b77a-4b45-997c-274720ad7998/1/1/TWT_POS_EXPLORE_NC_07272020-06.jpg?fjkss=exp=2037569831~hmac=a8e00906354e4c7acd384ddd9c8beacf7841fa6dda2e6fb30ee1b0ce06d4e130)
![](https://format.creatorcdn.com/1cad35a7-40a2-430c-a660-e770fe10efe0/0/0/0/0,0,960,540,900,540/0-0-0/2d823eb7-074d-4cec-8252-fbcfddba337c/1/1/Slide1.jpeg?fjkss=exp=2037569831~hmac=93054c29c78e4ba621d3dc3d0c251d3a0cb86083faf4e4cc5f2972201e37c941)
![](https://format.creatorcdn.com/1cad35a7-40a2-430c-a660-e770fe10efe0/0/0/0/0,0,960,540,900,540/0-0-0/959dfbc7-fa78-4ed9-a709-8675de1dea08/1/1/Slide2.jpeg?fjkss=exp=2037569831~hmac=93054c29c78e4ba621d3dc3d0c251d3a0cb86083faf4e4cc5f2972201e37c941)
Created concepts for campaigns and products to bring an energized look and feel to Twisted Tea. These concepts would offer a fresh take on a heritage brand to better connect to Millenial and Gen Z consumers.